When you are looking to venture into vitamin manufacturing, you could get stuck choosing which manufacturing method to follow. Both private label manufacturing and custom vitamin labels are efficient but of course, each has its pros and cons.
Irrespective of the type of vitamin you want to delve into, you can go with either of the options depending on the resources at your disposal and your needs. This article will help you make the right choice as we discuss the two methods.
Private label vitamin manufacturing
Private label manufacturing method offers you the freedom to build on already existing products from manufacturers. Vitamin manufacturers like NutriSport Pharmacal will swiftly give you pre-formulated and tested products based on your specifications. All that is left will be to add a touch of your brand to it and do the marketing.
This allows you to easily and quickly establish your own brand or expand the existing product lines you have. You do not need to go through the demanding process of researching and testing before launching your product line.
Advantages of private label vitamin manufacturing include
- You can choose from a variety of products established to be in high demand.
- You won’t need to go through a trial and error process or put in much legwork to come up with the right vitamin that people need.
- You have the opportunity to create a great product that is in high demand without spending too much on market research.
- All these advantages make private label vitamin manufacturing affordable and time-saving.
- With less money spent on production, you have more money to spend on marketing.
- You can market your vitamin to your target consumers effortlessly.
Disadvantages
- You may face some competition in distributing your product/line.
Custom vitamin labels
When you discover a need in the vitamin supplement market and decide to provide a solution to that problem, then the custom formulation method is the route to take. This allows you to provide an exclusive product that is the answer to some people’s challenges.
The success of custom vitamins will often depend on your knowledge of the needs of your target market. You will be creating your own unique, novel product line, which your consumers may not be able to find elsewhere.
Advantages of custom vitamins
- You would be providing solutions to people’s peculiar health challenges.
- Your brand will be known and possibly elevated for being a problem solver.
- It can afford you the opportunity to rise above your competition and make a name for your brand.
Disadvantages
- A lot of time goes into researching the problem, the solution and the processing.
- A lot of energy and resources is expended in going back and forth with the vitamin manufacturers.
- It is a risky method.
In all, whichever method you choose, with an experienced vitamin manufacturer, the manufacturing process can be smoother and less tasking.
NutriSport Pharmacal will take pains to efficiently tackle the manufacturing and product development process to ensure you get quality products at affordable prices.